Team

Wilfried Wadsack

Agency’s founder and proprietor

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Advertising manager and journalist. Long-standing experience in the furniture retail trade, the furniture industry and specialised publishing companies. Authority on the furniture industry having worked for 16 years as press spokesperson for the Federal Association of German Kitchen, Furniture & Furnishing Retailers (Bundesverband des Deutschen Möbel-, Küchen- und Einrichtungsfachhandels e. V. – BVDM), Cologne.

Marketing concepts for businesses in trade and industry, purchasing associations and professional organisations. Author of specialised books and free-lance writer for various specialised publishing companies. Consultant on marketing matters, such as market trends, consumer behaviour, trade fairs and exhibitions as well as advertising and PR activities. Facilitator at press conferences, customer congresses and events. Presentation manuscripts, editing of business and product PR, customer magazines, newsletters.

Cornelia Hackenbruch M.A.

Editor

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Graduate in Romance languages and literature, journalism and general and comparative literature studies. Experience in journalism as guest trainee at Germany’s Mainz-based ZDF television station. PR for associations in the medicare system. Free-lance writer working with specialised publishing companies, author of specialised books. Graduate from the Social Media Academy.

Editing of product and business PR, personnel and corporate PR, customer newspapers and newsletters, event planning and organisation, trade-fair support and press contact.